Unless you’ve been living under a rock, you’ve heard of the Apple’s recent release of the next generation iPhone 7 and iPhone 7 Plus. Although expectations weren’t too high, (due to analysts previewing specs before the release date), it does have a few critical differences that sets it apart from the iPhone 6s and the iPhone 6s Plus. Yet, the phone does look aesthetically similar to the iPhone6s and 6s Plus. Here we review the latest features of the next generation iPhone.
Has Apple regained its mojo?
The iPhone 7 and iPhone 7 Plus retails at around $649 and $769. Still, the last few iterations just did not generate the same types of oohs and ahhs the company would get when the late Mr. Jobs was at the helm. Remember when it seemed as if time would stop the day Apple released a new phone?
I mean, it was basically the topic of discussion for a month or more. The frenzy was palpable. Since Jobs was so transformative, Apple has had the ability to extend that excitement but it has waned over the past few years. This is not to say there aren’t die-hard Apple fans, or that the company is failing–it’s just a bit more subtle in terms of consumer adoration.
Yet, when Tim Cook unveiled the latest generation at San Francisco’s Bill Graham Civic Auditorium Wednesday, the company proved that it still cares about the faithful advocates. So, in a way, maybe the mojo is back. Or, did it ever really leave?
Finally, Apple added these features
iPhone users realize they are paying big bucks for a new device. When you consider that 50 percent of Americans have a salary of $30,000 or less annually, spending over $600 on a new phone is not for the faint of heart. Especially if you are doing this almost every year. And, it’s not just Americans spending like this–it’s global.
I mean, the iPhone is a status symbol after all. So, users rejoiced when they found out that latest iPhone is now water and dust resistant. Sure, Samsumg beat Apple to the punch–but, that’s neither here nor there. Better late than never, right? In addition, the iPhone 7 has two more hours of battery life compared to the iPhone 6s. With so many of us replacing our tablets with our phones, that makes perfect sense–and, it’s about time.
We watch stream movies, load videos, play games, tweet, text and more on our phones. It is literally our lifeline in this hyper connected world. Have you ever tried going a few days without your cell phone? We try, but it is extremely difficult. So, the extra two hours is much appreciated. Although, Apple still needs to offer a memory card slot for expanding capacity.
The iPhone 7 is saucier
If you like graphics, you’ll be happy to know that the phones come with a new A10 Fusion chip. Company executive Phil Schiller said it’s like a “rocket ship.” Intel might be just a tad worried about this. Plus, the graphics are better and the home button is more flexible. Yet, a main selling point is the cameras. I mean, wow, two rear cameras let you switch from a wide-angle shot to a telephoto. Yes!
This is quite the substantive upgrade. Plus, it has a 12-megapixel sensor with optical image stabilization (OIS). That’s not all though. It also comes with an f/1.8 aperture (which lets upwards of 50 percent more light in) and a more advanced lens design. Apple says this leads to more vibrant photos even with low light.
The rear-facing camera comes with a quad-LED TrueTone flash, which “adjusts according to the color temperature of the environment, resulting in sharper, more brightly lit photos.” C’mon, we know you tell your life story in photos. Gotta keep the Instagram, Facebook and Snapchat going for your friends and followers. So, fans will love the camera’s major upgrade.
A bit of a let down
As noted earlier, we all love to stream videos on our phones. This includes listening to our favorite music. Just go around town to see people with headphones on, enjoying their device. It’s what we do. So, people were a bit surprised that Apple removed the standard headphone jack from the iPhone 7.
You see, the headphone jack has been on every iPhone iteration to date. Plus, every cell phone on the market also has a headphone jack. So, what is Apple trying to do exactly? Did they really have to remove the headphone jack? It’s not a first for Apple to lead the way with technology. Remember when the world went crazy after Apple removed optical drives from Mac computers?
This might be the same thing. So, Apple is offering free wired EarPods that connect to the phones Lightning connector. Adapters will also be included at no charge to let you plug into your older headphones. Apple wants to push wireless headphones. This is supposedly the future, and it’s here now. They are called AirPods and start at $159. You can charge them in their case, which connects to the Lightning port. Moreover, battery life is about 5 hours.
Operating system and LTE Speeds
The new iPhones will run iOS 10. This is the latest version of the mobile operating system with improvements to Siri. It also includes updates to the Messages app, voicemail transcription and more. If you don’t purchase the newest iPhones, you can upgrade to iOS 10.
Still, the iPhone 7 is faster than previous generations. It can support LTE download speeds of 450 Mbps. This means it is 3x faster than the iPhone 6 and 50 percent faster than the iPhone 6s. Think of what more you can do with all of that speed. Plus, it comes with “even more LTE bands,” which can be quite a boon when you’re traveling.
Overall, the iPhone 7 and iPhone 7 Plus isn’t completely ground-breaking. Yet, it is more feature-rich–in many ways–over the iPhone 6 and iPhone 6s. Some users won’t be happy without the headphone jack, but they probably won’t even miss it in a few years. Plus, the dust resistance, better speed, improved camera and increased battery life make it a crowd pleaser. What else would you expect from Apple.